Founder & CEO, Making Change Stick

Mark has founded two successful strategy consulting firms: Milestone Group (2001) and 650 Labs (2012). He has advised more than 300 clients globally on a myriad of growth and revenue-related initiatives including business strategy, innovation, new product development, acquisition targeting, business and corporate development, alliances/partnering, go-to-market strategies and international expansion. His clients have included Tata, NTT, Microsoft, McDonalds, MasterCard, Cisco, JPMorgan Chase, Intel, SAP, British Home Stores, GSMA, SMART, Volvo, Novartis, AstraZeneca, SITA, Norsk Hydro, Occidental Petroleum, Union Bank of Switzerland, Swisscom, Rabobank, VeriSign and Symantec as well as a number of private equity and venture capital firms.

Prior to 650 Labs and Milestone Group, Mark spent nearly a decade as a strategy consultant with the CSC Index, the strategic management consulting division of Computer Sciences Corporation (CSC). Variously based in Amsterdam, London, Sydney and San Francisco, Mark’s work at CSC Index focused on corporate strategy, organizational change and leveraging technology for business advantage. Mark has consulted in 50+ countries around the world and traveled to more than 70+ countries to date. Mark holds a B.Sc. Marketing from the University of Colorado and an MBA from the University of Rochester, William E. Simon Graduate School of Business.


Daniel Tyoschitz


You can call Daniel a Strategy Coach, Innovation Consultant or Entrepreneur. He is passionate about adding tremendous value to people’s lives while they are using cutting-edge products and services. At the age of 16, he discovered his entrepreneurial spirit which has led him through different stages in his career. Originally from Germany, he graduated with a Corporate Banking major and completed a job-rotation program for future executives in banking. To further his entrepreneurial passion he worked for several early-stage startups and led projects across continents (Rocket Internet, Private Equity Conference or Spotted).

He made the move to Silicon Valley, where he combines his skills from corporates and startups to build the first accelerator program for multinationals. At 650 Labs he is supporting large incumbents globally to help them understand and respond to disruptive innovation in all facets of their business. Daniel is frequently giving keynotes focused on Silicon Valley and Disruptive Innovation. At the age of 23, he is already inspiring executives from around the world and proving that youth is ready for big impact and responsibility.


Anna Akbari


Anna Akbari is a sociologist, writer, tech entrepreneur, and innovation consultant. She is former professor in the department of Media, Culture, and Communication at New York University and at Parsons The New School for Design. Niche areas of research and expertise include the sociology of technology and human/tech relationships, virtual identity, Millennials, workplace culture, happiness, visual culture and the semiotics of self-presentation. She has over 15 years of experience conducting sociological research and consulting for corporations and startups alike. Past clients include DIRECTV, Cisco, Toyota, Samsung, Converse, Coca-Cola, Lenovo, Tata Communications, CableLabs, SABMiller, Pepsi, Avon, Vitamin Water.

She is the founder of Sociology of Style, which takes an intelligent look at image and culture-related issues and offers holistic image consulting and life coaching services, and the creator of the Sociology of TV, which offers videos and white papers on the social significance of television media in public spaces. A prominent thought leader, Anna is active on the lecture circuit and regularly contributes to media outlets including TED, CNN, The Atlantic, The Huffington Post, Bulletproof Executive, Forbes, DailyWorth, and the Financial Times.


Evangelos Simoudis

Corporate Innovation

Evangelos is a seasoned venture investor and senior advisor to global corporations. During his 15 year investment career Evangelos was a general partner at Apax Partners and Trident Capital. Evangelos invests in early and growth stage companies focusing on the enterprise in the areas of data and analytics, SaaS applications, and mobility. His current directorships include Extole, Host Analytics, and Kite Solutions. Prior directorships include Brightroll (acquired by Yahoo!), Bristol Technology (acquired by Hewlett-Packard), Composite Software (acquired by Cisco), Confluent Software (acquired by Oracle Corporation), Exelate (acquired by Nielsen), and Princeton Softech (acquired by IBM).

Evangelos is a senior advisor to several multinational corporations advising them on innovation. A recognized thought leader on corporate innovation, big data, cloud computing, and digital marketing platforms he was named a 2014 Power Player in Digital Media, and a top investor in online advertising in 2012. Prior to his investing and advisory career, Evangelos had more than 20 years executive experience in high technology including being the CEO of two startups. Evangelos earned a PhD in computer science from Brandeis University and a BS in electrical engineering from Caltech.


Anselm Magel

Management Consulting

Anselm is an experienced executive offering more than 20 years of international management consulting and line management experience with digitalization, business model innovation, international change initiatives across several industries and large IT and back office organizations. He supports his multinational corporate clients on their quest for sustainable growth. He advises his clients internationally on a variety of initiatives including business strategy, product- and business model innovation, new product development, M&A, alliances and partnering and digital transformation.

Prior to 650 Labs, Anselm was partner of two management consultancies specializing in business strategy, performance improvement and large international change initiatives. Before that he was member of the management team of a pan-European telecom business and CEO of a European systems integrator and middleware software provider. Anselm started his career as a product manager of a European IT solutions provider back in the late ‘80s, responsible for the “Automated Airport Solution” that enabled airlines to automate the passenger journey from the terminal entrance to the cabin door. He then changed sides and spent nearly a decade supporting its clients as a strategy and transformation consultant with CSC Index. Variously based in London, Munich. Anselm’s work at CSC Index focused on corporate strategy, organizational change and leveraging technology for business advantage. Beyond his client engagements he frequently publishes articles and position papers on topics relevant to his clients and industries.


Whitney Greer

Communication Strategy

Whether helping innovative tech start-up C-teams create a narrative and language that shapes an industry, or reinvigorating a flagging brand, Whitney’s goal remains the same—to authentically differentiate companies and people based on big purpose values, vision, and the way they do business. Her wins to date include shaping the story for established companies such as Adobe, Clorox, and Walmart Labs, and emerging industry leaders such as Logitech, ClearSlide, Pavyment (sold to Intuit), PlanetLabs (a SpaceX partner), and Specific Media (acquired by MySpace).

Prior to establishing herself as a brand authority, Whitney founded Thumbprint Communications, a national company focused on communications consulting, as well as media, presentation, and leadership training. Her clients included Fortune 500s and non-profits such as the American Cancer Society, AT&T, Delta Airlines, Equifax, IBM, the Turner Networks (TBS, TNT, TCM and CNN), and Worldspan.


Edd Dumbill

Big Data, Machine Learning & Analytics

Edd is VP of Strategy at Silicon Valley Data Science, a consulting firm of elite data science and engineering teams specializing in data-driven product development and business transformation. As founding program chair of the pioneering big data conference, O’Reilly Strata, Edd is a respected voice in the worlds of data, open source and the web. Bringing together deep technical know-how with market understanding, Edd’s mission is to help make sense of information technology and its trajectory.



Internet of Things

Yobie is formerly the Managing Director and the Chief Technology Officer of Global Transaction Services (GTS), a division of Citi. He is also the Chairman of GTS’ Research, Development and Innovation Lab (RDIL) as well as a member of the GTS Executive Committee. Prior to becoming GTS’ Chief Technology Officer, he was a contract CTO for a significant client of Deloitte (Canada) where he provided engagement leadership, technology and business consulting services in the development of a customer loyalty program.

He was a Partner at Ernst and Young, LLP where he held several positions including Chief of Strategy and Chief Technology Officer of Security and Technology Services. Yobie founded the e-commerce company,, which was acquired by, a Kleiner Perkins company. He sits on the Board of Trustees for the University of California at Merced and his current interests include algorithmically curated software, user data theories and models, analytics software, social economic ecosystems and social network business models.


Ben Anderson

Talent, Leadership & Culture

Ben is Founder and CEO, North America at Renaissance. He has an international reputation in recruiting for clients across the global Technology, Media, and Telecom industries. Prior to joining Renaissance Leadership, Ben was a Partner at CTPartners in Redwood City, California. He was also the Founder and CEO of Renoir Partners, a boutique executive search firm specializing in technology and telecommunications. To better serve clients and expand his global reach, he merged Renoir Partners with CTPartners European operations in 2005.

Before Renoir, Ben was Executive Director of the recruitment division of Robert Walters PLC and a member of the team that built the company to $350 Million in revenue, and took it through its IPO in 1996. With over twenty years of experience, Ben provides clients with well-rounded consultation and international access to talent appropriate to clients’ specific cultures and competitive challenges.



Communication Strategy

If Ben & Jerry’s decided to create a flavor called Story, Rikke would provide the recipe—and each bite would include a blend of brand characters, description, events, and plot twists. She infuses the same level of rich originality into the craft of strategic storytelling whether she is delivering a compelling campaign or breathing new life into a bland website. Her gift is dreaming up new ways to express a brand while leaving audiences begging for more.



Venture Capital

Experienced operating executive and venture investor in technology businesses – 20 years in finance, operations, marketing and venture investing, including executive roles in software and General Partner experience at Summit Partners and U.S. Venture Partners. Focus on early stage technology companies. Active Executive and Board member, with focus on technical product management, product definition and marketing strategies. Management experience running finance, accounting, sales operations, marketing, product management and international operations. Investments and Boards include: Rocket Fuel,, 3dfx Interactive, Check Point Software, NetDynamics, Sagent Technology, Blue Martini Software, MediaQ.


Lauren Braun

Design Thinking & Human-Centered Design

Lauren Braun is a strategist at gravitytank. She helps clients define, shape, and test new offerings and craft stories compelling enough to move ideas from the slide onto the shelf. She has worked with clients large and small in a range of fields — from health insurance to consumer electronics to poetry publication. Most recently Lauren published an article on Micropilots, a new methodology for validating product ideas with consumers. Prior to gravitytank, Lauren worked at an international NGO and as a public affairs consultant. She holds a Masters of Design from IIT’s Institute of Design as well as a BA in art history and a BBA, both from the University of Michigan.


Jim Hornthal

Lean Startup for Enterprise

Entrepreneur, angel investor, and entrepreneurship educator. Jim is the co-founder and Chairman of Triporati/Algorithm Engines, Zignal Labs, LaunchPad Central and M34 Capital, and he sits on several private company boards. His private investment fund, Hornthal Investment Partners, has made investments in over 50 early stage companies, including Lending Club, Lyft,, Hightower Advisors, Krave Jerky, KIND Snacks and Hipmunk. As an entrepreneur, Jim is best known as the Founder of Preview Travel, one of the first online travel agencies. Jim took Preview Travel public in 1997, and later initiated its merger in 2000 with a division of Sabre Holdings to create, where Jim served as Vice Chairman.

He has been a Lester Center Fellow for Entrepreneurship at the Haas School of Business at UC Berkeley since 2002, where he now teaches The Lean Launchpad course to MBA and graduate engineering students. Jim has also taught the course at Princeton and Stanford, and has been part of the National Science Foundation’s iCorps Teaching Team at UCSF and Stanford. He is an advisor to Just Vision, an active member of The Council on Foreign Relations and the Skoll World Forum, was a founding participant in the Clinton Global Initiative and a delegate to President Obama’s Presidential Summit on Entrepreneurship.


Daniel Gonzalez

Startup Ecosystems

Over the last 13 years, Dan has been involved in a diverse range of marketing, technology, design and engineering firms and has worked with some of the world’s biggest brands to bring their products to market. He possess an impressive range of expertise in the mobile and web product space, along with a unique ability to blend design discipline and engineering precision to create groundbreaking products. He spent the last year creating a breakthrough Open Innovation framework for a Silicon Valley incubator and is known within the community as an expert on designing, executing and running Open Innovation programs and practices.


Steve Dunn


Steve is a former corporate intrapreneur turned startup investor, advisor and company founder, and brings his unique perspective as a 20-year technology veteran to enterprises seeking competitive advantage through digital transformation. He is founder and CEO of Itero Labs, an innovation company and software business designed to bring new thinking, technology and a pioneering approach to many of the key business problems enterprises face.

Based in Silicon Valley, Steve is pioneering new methods for capturing long-term growth by applying entrepreneurial approaches to unpack organizational complexity and address the challenges in developing new products and technology. Today Steve leads a team of technology futurists and corporate strategists pioneering innovative approaches in lean UX, rapid prototyping and lab culture to create opportunities for enterprises from the ‘outside in’.

9 thoughts on “team-members

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